The Industry Veteran Joins the Firm To Power Its Next Phase of Growth

PHILADELPHIA – June 3, 2024Good Life Companies (Good Life), a leading provider to independent financial advisors nationwide, today announced that the firm has welcomed Rob Engle as Chief Revenue Officer. In his role, Engle will be responsible for leading business development strategies to drive growth for the firm and its nationwide advisor network. He joins the firm’s executive leadership team and reports to CEO Conor Delaney.

“Rob is an outstanding addition to our Good Life team. He is a seasoned professional with a deep understanding of the independent marketplace and advisor experience. Beyond that, he is an empowering leader focused on steering teams and advisors to sustainable success. Rob’s commitment to the process as much as the outcome will be an accelerant for Good Life as we enter our second decade of helping advisors and investors in their journey to a better life.”

Engle has nearly 30 years of experience in business development, performance management, strategy, and sales operations. He spent over 17 years at LPL Financial leading divisional business development teams, followed by leadership roles at Grove Point Financial and Axtella Financial. Prior to these roles, he managed a private practice at Merrill Lynch. He holds an MBA from Marquette University, and he has been actively involved with Junior Achievement for over 20 years. Rob spent time in the U.S. Naval Reserves and currently resides in Milwaukee, Wis.

“I am excited to join Good Life Companies in this newly created role and contribute further to its mission of empowering independent financial advisors,” said Engle. “My longstanding relationship with Conor dates back to the company’s inception. I have been consistently impressed by his unwavering commitment to the original mission of integrating health and wealth, as well as by the vibrant community of like-minded advisors he has fostered.”